NIKE WOMEN - WE RUN
TORONTO - RETAIL EXPERIENCES
Brand Experiences - Retail Experiences
Creative Direction - Users Experiences - Client Design Studio - Presentation - Content Curation - Production Installation Management - Merchandising - Product Display - Digital Experiences Strategy
Tangram Creative - Production team
Nike NA Brand Creative Team
The famous Nike women’s race series hosted a 15K for the first time in Toronto over the summer, with 10,000 race participants all able to experience fitness at its finest.
We created and design immersive experiences in a 30,000 sq foot tented pavilion expotique in Toronto’s Harbourfront with everything runners could need or want to prepare themselves for race day.
The retail pavilion included: a running analysis area, retail space, race day information interactive area, a DJ booth, and stage.
IDEATION - PLANING
Welcome - Personalized Experiences
Brand Space - Innovation Zone
Product Trial Zone
Social Media Connection - Event Platforms
Personalized Product Consulting Zone